To support the launch of a new makeup line by creating a live festival-feel at a corporate event with large-scale touring-style IMAG screens, relay screens, and LED backdrops. It was particularly important that colour-matching with the cosmetics was extremely accurate.
CPL Enhanced Technology, for Tropics Skincare
This event featured four live music acts accompanied by 20 dancers playing to 2,500 guests during the launch of Tropic Skincare’s new makeup range.
The client required an authentic live-gig feel, so CPL specified a traditional festival-style IMAG screen set-up to play custom video content across all screens, with presentation and live camera feeds on the IMAGS, plus brand and product elements on the other screens.
All screens were controlled by a single 4K Tessera SX40 LED processor and four Tessera XD Data Distribution units, mapped by a mixture of Disguise media servers and Barco E2.
“The nature of the product launch – makeup products – meant that colour-matching was key. The Brompton processors’ colour correction made adjustments incredibly easy and the On-Screen Colour Adjustment (OSCA) feature ensured we had consistency across all surfaces. All adjustments were made using Tessera remote software meaning the engineers could work out in the space and locally to the screens.
This was a time-sensitive event. Using the XD data distribution units considerably cut down cable install times and the remote software reduced colour and brightness adjustment time dramatically.
Brompton performed consistently from start to finish without a single issue. It’s always reassuring to know you have that reliability on site.”
Mike Radford – Project Manager, CPL